2017 ALA Annual Conference

ala-ac-2017Dear book lovers,

Tundra Books is exhibiting at ALA Annual this year with a very special anniversary in mind. Paired with the great city of Chicago and all its art, we’re bringing something special to the exhibit floor on opening night!

Please say hello to our wonderful marketing and publicity colleagues, Sylvia and Vikki, along with our esteemed publisher, Tara at booth #3826. They will be happy to tell you about our new and upcoming books or to answer any questions you may have. Here is our schedule of booth events:

Friday, June 23, 2017
#Tundra50 Pop-Up Gallery
We asked our illustrators to craft something on the back of our #Tundra50 anniversary tote bags. What they came up with blew us away! As a special treat to ALA Annual attendees, we are having a pop-up gallery from 5:30 pm to 7:00 pm on Friday, June 23, 2017. Join us at booth 3826 for our original art showcase, it’s for one-night only!
Tundra50 Tote Bags

Saturday, June 24, 2017
REBECCA GREEN will be signing How to Make Friends with a Ghost art cards from 10:00 am to 10:30 am in the morning and 2:00 pm to 2:30 pm in the afternoon.
ASHLEY SPIRES will be signing Over-Scheduled Andrew and Edie’s Ensembles from 4:00 pm to 4:30 pm.

Sunday, June 25, 2017
MARTHE JOCELYN will be signing Sam Sorts from 11:00 am to 11:30 am.

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Saturday to Monday only: If you’ve got your aisle-by-aisle coupon filled out, you can exchange it for our #Tundra50 Anniversary tote bag (while supplies last)!
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Follow @TundraBooks and @alaannual on twitter or instagram. You can also follow #alaac17 for the latest news and updates! We’ll be posting reminders using the ALA hashtag.

Celebrate Tundra’s 50th Anniversary at the Penguin Shop!

tundra-takeover-19Celebrate Tundra’s 50th Anniversary at the Penguin Shop!

One of Toronto’s littlest bookstore is now dedicated to the littlest readers. To celebrate the 50th anniversary of Canada’s oldest children’s publisher, Tundra Books, we have transformed the shop to feature Tundra’s classic and new children’s books.

The Tundra takeover is taking place from May 15th through June 9th, 2017. Plan your visit to see Tundra’s latest books, check out some staff picks and enjoy story time and crafts in the shop.

Weekly Activities

All activities take place from 1pm – 2pm on the days specified below.

STORYTIME

CRAFTS & ACTIVITIES

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tundra*Receive a limited edition Tundra Tote Bag with a purchase of $20 or more

#Tundra50 Rep Search: Summer 2017

tundra-new-300x300Tundra is celebrating 50 years and we want you to help us spread the word!

We are looking to choose 10 people with bookstagram accounts to become #Tundra50 Reps for our summer season. Here’s how you can enter:

  • You must be following @TundraBooks on instagram.
  • You must be a resident of Canada or the United States of America.
  • Your bookstagram account must be public.
  • You must be 18 years of age or have parental permission.
  • Entries will be accepted until Sunday, April 30, 2017 at 11:59 pm EST.

Upon being selected, you will be receiving Tundra books published in May, June, July, and August – along with some other special treats and goodies. You will have to post at least 3 times each month from May to August, featuring the books sent to you. Please tag @TundraBooks in your photos and use the hashtags #Tundra50 along with #PRHPartner. Please make sure that the disclosure occurs before the “expand” or “more” button in the caption. The partnership cannot be buried after. If you post a video, please include “Sponsored by Tundra Books” within the video itself either verbally or through text on the screen.

** Application Form Closed ***

Don’t worry if you don’t get chosen this summer, we will be searching for 10 reps again in the fall. If you were chosen as a spring 2017 rep, you are welcome to re-apply!

Thank you for signing up and helping us connect to readers everywhere with the books they love. We look forward to working with you.

#Tundra50 Rep Search: Spring 2017

tundra-new-300x300Tundra is celebrating 50 years and we want you to help us spread the word!

We are looking to choose 10 people with bookstagram accounts to become #Tundra50 Reps for our spring season. Here’s how you can enter:

  • You must be following @TundraBooks on instagram.
  • You must be a resident of Canada or the United States of America.
  • Your bookstagram account must be public.
  • You must be 18 years of age or have parental permission.
  • Entries will be accepted until Sunday, March 12, 2017 at 11:59 pm EST.

Upon being selected, you will be receiving Tundra books published in January, February, March, and April – along with some other special treats and goodies. You will have to post at least 3 times each month from March to May, featuring the books sent to you. Please tag @TundraBooks in your photos and use the hashtags #Tundra50 along with #PRHPartner. Please make sure that the disclosure occurs before the “expand” or “more” button in the caption. The partnership cannot be buried after. If you post a video, please include “Sponsored by Tundra Books” within the video itself either verbally or through text on the screen.

** Application Form Closed ***

Don’t worry if you don’t get chosen this spring, we will be searching for 10 reps again in the summer and another 10 in the fall.

Thank you for signing up and helping us connect to readers everywhere with the books they love. We look forward to working with you.

2017 ALA Midwinter

Hello!

Tundra Books is exhibiting at ALA Midwinter this year with a very special anniversary in mind.

Please say hello to our wonderful marketing and publicity managers, Pamela and Vikki; our esteemed publisher, Tara; and our amazing sales director, Liza at booth #1926. They will be happy to tell you about our new and upcoming books or to answer any questions you may have.

While you’re there, you can also pick up a Super Narwhal and Jelly Jolt lanyard, Little Blue Chair art cards, postcards for Carson Crosses Canada and The Fog, posters for Sam Sorts and Can You Find My Robot’s Arm?, Father’s Day cards for It’s Great Being a Dad, bookmarks for Jay Versus the Saxophone of Doom, and bookmarks for Maud. We’ll have ARCs for The Bonaventure AdventuresJay Versus the Saxophone of Doomand Maud available too.

If you’ve got your aisle-by-aisle coupon filled out, you can exchange it for our Tundra 50th Anniversary tote bag (while supplies last)! And don’t forget our 2017 catalog featuring Pepper from A Pattern for Pepper as our cover girl. That’s not all, come by the booth on Saturday, January 21 at 2:00 pm for some celebratory cupcakes and milk.

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On Saturday, January 21 at 10:00 am, Cary Fagan will be at our booth signing Little Blue ChairBe sure to line up early, as these complimentary copies will be given out on a first come, first serve basis.

Wait, there’s more! On Sunday, January 22 at 10:30 am, Publisher Tara Walker will be presenting at the Book Buzz Theater. Tara will be looking back at Tundra’s most innovative titles from the past fifty years and introducing our new books for 2017.

Follow @TundraBooks on twitter or instagram. You can also follow #alamw17 for the latest news and updates! We’ll be posting reminders using the ALA hashtag for everything mentioned here on twitter.

Tundra Books celebrates its 50th Anniversary

tundra-new-300x300Canada’s oldest publisher of children’s books, Tundra Books, is excited to announce plans to mark its 50th anniversary in 2017, including the launch of an award to honor debut illustrators, and a dynamic new logo designed by award-winning Canadian branding and design agency Viva & Co.

The Tundra Books Emerging Artist of the Year celebrates our mission to introduce children to art and artists. This annual honor will be given to a debut illustrator for his or her illustration work on a book published by Tundra. The book will receive an enhanced marketing plan, and the illustrator will be presented with a special edition. Tara Walker, Publisher, Penguin Random House Canada Young Readers, and Vice President, Penguin Random House Canada, says, “The Tundra Books Emerging Artist of the Year acknowledges a new picture book illustrator who exemplifies all the things we value so dearly: artistic talent, a unique approach to picture book illustration and a passion for children’s literature.” The inaugural recipient of the award is Prince George, BC-based artist Madeline Kloepper for Little Blue Chair, a picture book written by Cary Fagan (available January 24, 2017).

little-blue-chairWalker says, “We’re so delighted to be presenting Madeline with this honor. We were immediately drawn to the sweet, winsome faces of her characters in Little Blue Chair, full of quiet emotion and subtle expression, and the way she captures intimate everyday scenes and vast landscapes with equal beauty and curiosity. Her art is so assured and has such a classic feel, and she’s brought Cary’s wonderful story to life in such a sensitive and poignant way that it’s remarkable to think this is her very first picture book.”

As part of its 50th anniversary celebrations, Tundra also unveils a new logo designed by Canadian design firm Viva & Co. and its founder and Managing Director, Frank Viva. The new logo marks the publisher’s first logo re-brand since its founding in 1967 and will first appear printed on books published in fall 2017.

Viva, who is also a distinguished author and illustrator of books for children and an artist known for his New Yorker covers, says, “We were really gratified that Tundra approached Viva & Co. to help them with a new identity system launching in time for their 50th anniversary (and Canada’s 150th). I have long admired this remarkable Canadian children’s book imprint. Our goal was to create a fresh but timeless logo that was unmistakably Canadian – one that would last for the next 50 years.”

Walker says, “To have a logo designed by our beloved author and friend Frank and his team is truly the best birthday present we can give ourselves. From the moment we first considered a new logo for Tundra, we thought of Frank and Viva & Co. Frank’s great love of books, his artistry and his innovative design sense made him and his agency the obvious choice. We are honored to publish Frank Viva and consider him to be one of our country’s great tastemakers.”

Kristin Cochrane, President and Publisher, Penguin Random House Canada, says, “Good publishers have a strong vision of the kind of books they want to send out into the world and great publishers have the strength and perseverance to see this come true. I am sure that she would be as proud as I am of what Tundra has become and for all the accomplishments of its team. Tundra’s new logo is, in part, an homage to May. It is distinctive, playful and is a wonderful nod to our northern heritage. It’s everything we had hoped for … and more.”

Penguin Random House Canada Young Readers is home to three imprints: Tundra, Puffin and Penguin Teen. In addition to our successful Canadian and U.S. publishing programs, we are recognized internationally for our beautiful, award-winning books. Our list boasts a stellar roster of bestselling Canadian and international authors and illustrators, including Kelley Armstrong, Isabelle Arsenault, Jonathan Auxier, Linda Bailey, Cary Fagan, the Fan Brothers, Chris Hadfield, Rachel Hartman, Marthe Jocelyn, Susan Juby, Sophie Kinsella, Kyo Maclear, Julie Morstad, Susin Nielsen, Shane Peacock, Caroline Pignat, Lemony Snicket, Ashley Spires, Teresa Toten, Frank Viva, Nicola Yoon, Moira Young, Eric Walters, Mélanie Watt.

For further information and high-resolution images, please contact:
Pamela Osti, Publicity & Marketing Manager
Tel: 647-788-3980
posti@penguinrandomhouse.com